Beetlejuice! Beetlejuice! Beetlejuice! (When #VMA Fashion Goes Terribly Wrong)

What in the world do Beetlejuice, Miley Cyrus and Robin Thicke have in common? Well, did you catch the MTV VMA’s (Video Music Awards) yesterday? Don’t worry if you missed it — I’m sure it can be found on an Internet near you.

In the aftermath of the awards, held in Brooklyn (a sure sign of the apocalypse), tongues are wagging at the “twerk-filled” performance that Robin Thicke and Miley Cyrus put on for the event — even to say both camps are “bummed” and “freaking out” about the negative reaction. I will leave it up to others to brand whether they went “too far” in terms of upping the raunch factor. I will also let the music critics decide whether these two pop song-making titans sang well together (I think not.).

Brand Fail: Why GEICO Got It’s Maxwell the Pig TV Ad All Wrong

GEICO’s Maxwell the Pig on a “Date” in a recent ad.

As far as their marketing presence goes, GEICO has done some memorable ads. The GEICO Gecko, the GEICO Cavemen and now Maxwell the GEICO pig have become household names.

As a company, GEICO is regarded as a creative stand-out in the advertising and marketing space — known for running several snappy campaigns at once. Without a doubt, GEICO can be credited with being the first “fun” insurance company.

So why, oh, why did GEICO get this Maxwell the Pig ad just so incredibly wrong?

The Other Red Meat: Want Some Horse Meat With That Beef?

A Meaty Matter: Truth in Advertising

Ik-meatball copy

Artist’s Rendition

Horse Meat seems to be de rigueur on menus across Europe these days. Personally, having horse for dinner is not my thing, but hey, whatever floats your boat.

One huge issue around this galloping food trend — or mane attraction —  is that this horse meat is being passed off as beef at several chain establishments and food corporations throughout Europe.

These venues (Ikea, Nestle, Taco Bell) have admitted that suppliers duped  them by selling them horse meat that was labeled as beef.

GDC Europe & GamesCom — Eating, Schmoozing, Sight-Seeing &, Oh Yes, Game Industry Business.

Part I

Gaming is Seriously Fun Business

I am fresh on the heels of my return from Europe for The Game Developers Conference (GDC) Europe and GamesCom, both events take place for a week every August in the lovely city of Cologne, Germany. If you haven’t attended these events, imagine GDC San Francisco and the E3 Expo combined, happening in all one place, but with more beer. Way more beer. Also more sausage. In more ways than one, but I digress….

Against Perfection

Perfection -- all that it is cracked up to be?

I confess: I have a very strong perfectionist streak, but only around certain things in life. Website design is one of them. I am not a visual designer but I know what makes for a good UX, thank you very much. So many websites, personal blogs, corporate sites fall short of good UX. It’s a freakin’ crime in my book — right up there with bad manners.

So when it came time to find a good — and by “good” I mean “amazing” — WordPress theme for this, my personal website, let’s just say that it wasn’t easy. Or pleasant. Or fast.